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Everything I Learned About Comes From Google
I was browsing the Google corporate information and found an interesting page describing Google’s philosophy. As I continued to read this, I thought it would be interesting to see how much this applies to business.
- Focus on the user and all else will follow – Absolutely true. Other business and marketing textbooks emphasize a relentless focus on the customer.
- It’s best to do one thing really, really well – True too. We’ve heard the saying, “Jack of all trades; master of none.”
- Faster is better than slow – This depends on the situation. Faster is not always better.
- Democracy of the web works – My spin on this is the power of the community and networking absolutely works.
- You don’t need to be at your desk to need an answer – I’m guessing this could be a number of things. The likely candidate is offer customer choices and do not constrain to just one particular method (continuous innovation). Yeah, this one is a stretch!
- You can make money without doing evil - SO TRUE. Enough said.
- There’s always more information out there - My interpretation is the answer is out there; you just have to take action to seek the answer.
- The need for information crosses all borders – Think globally (but act locally)!
- You can be serious without a suit – Have fun (or work hard, play hard).
- Great just isn’t good enough – This one sounds like Good to Great: Why Some Companies Make the Leap… and Others Don’t
by Jim Collins or The Innovator’s Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
by Clayton Christensen.
Well, there you have it. You decide if Google’s philosophy can teach you everything you need to know about business and success.